FJÄLLRÄVEN: An Icon of the Outdoor World
Fjällräven isn’t just a brand; it’s a lifestyle. Its products embody values such as durability, sustainability and timelessness. Whether you’re heading out for a day hike, a multi-day trek, or looking for gear for everyday adventures, Fjällräven offers not only functionality, but also the feeling that you’re part of something bigger: nature.
Why is it essential to have FJÄLLRÄVEN gear and clothing in your wardrobe?
Fjällräven is synonymous with quality, durability and sustainability in the outdoor world. The brand, founded in 1960 by Swedish innovator Åke Nordin, was born from a passion for nature and a desire to improve outdoor equipment. Its story began in the small town of Örnsköldsvik, where young Åke created the first backpack with an external frame – a revolutionary idea that changed the way people looked at hiking. Since then, Fjällräven has delivered innovative products inspired by the Scandinavian approach to nature, always with sustainability and functionality in mind.
Fjällräven inspires people to spend time outdoors. The brand focuses on developing products that are functional, durable and sustainable, with an emphasis on long service life and minimal impact on the environment. This approach is also supported by the use of recycled and organic materials and the elimination of PFCs from water-repellent treatments.
Current range: Functional gear for every adventure
The Fjällräven range is divided into three main categories that reflect different outdoor activities and needs:
1. Mountain hiking: The Bergtagen range
Products from this collection are designed for extreme conditions above the tree line. They provide maximum durability and performance in demanding mountain terrain, where reliability is key.
2. Trekking: The KEB, Abisko and Singi ranges
KEB: A premium collection for technically demanding hikes across varied terrain. Products are designed for maximum functionality and adaptability.
Abisko: A lightweight and versatile collection ideal for day trips or hut-to-hut trekking.
Singi: Traditional and durable products that can handle Scandinavian conditions while still maintaining an aesthetic look.
3. Everyday Outdoor: The High Coast, Övik and Greenland ranges
High Coast: A lightweight and versatile collection inspired by the natural and urban environment of Sweden’s coastline.
Övik: This collection combines classic design and comfortable materials, ideal for everyday wear.
Greenland: An iconic collection using G-1000, offering timeless style as well as durability for adventures.
Breakthrough Fjällräven materials
Fjällräven is built on innovations in materials that perfectly combine functionality and environmental responsibility. The most significant include:
Eco-Shell: Sustainability without compromise
Eco-Shell is a lightweight, waterproof and breathable material that stands out for its environmental friendliness. It is made from recycled polyester and treated with a PFC-free technology, which minimises its ecological footprint. Thanks to climate compensation of the production process, Eco-Shell products become the choice for those who want to protect nature while still enjoying comfort even in demanding conditions. You can find this material, for example, on products from the Keb or Bergtagen ranges.
G-1000: A legend among fabrics
A durable blend of polyester and cotton that, with the help of Greenland Wax, offers adaptable protection against the elements. G-1000 is not only a long-lasting material, but also sustainable thanks to the use of recycled fibres and organic cotton. You’ll appreciate its versatility on backpacks, jackets and trousers, where it provides maximum durability and ventilation. You can find it, for example, on products from the Greenland, Barents or Karl Pro ranges.
Fjällräven Wool: Natural temperature regulation
Wool is a favourite Fjällräven material thanks to its ability to regulate temperature, wick moisture and reduce odours. Clothing made from this material stays warm even in damp conditions and ensures comfort on all-day hikes. Fjällräven uses wool responsibly – including surplus from Italian suppliers or from Swedish sheep – reducing waste and supporting sustainability. Popular wool products include those from the Övik or 1960 ranges.
Vinylon F: A long-lasting material
Vinylon F is an iconic material used for the legendary Kånken and Kajka backpacks. It is known for its resistance to water and wear, making it a perfect choice for everyday use as well as weekend trips.
Fjällräven bestsellers
- Kånken – iconic backpacks that are popular with students, travellers and outdoor enthusiasts alike. They offer a practical design, a wide range of colours and a weather-resistant material.
- High Coast Foldsack - a lightweight, versatile backpack made from recycled nylon. The top fold-over closure allows you to increase the volume of the main compartment, and small items can be kept easily accessible in the spacious front pocket.
- Greenland Jacket – a classic jacket made from G-1000 that combines functionality with timeless style. Ideal for trekking and for the city.
- Vidda Pro Trousers – robust outdoor trousers made from G-1000 that can handle even the toughest conditions.
- Övik Knit Sweater – a warm jumper made from Fjällräven Wool, perfect for chilly evenings by the campfire.
- Kajka - a backpack designed for hikers looking for a combination of durability and comfortable carrying. Although it may seem modest, it hides a wealth of well-thought-out features that are the result of the brand’s long tradition.
Fjällräven on outdoorweb.cz
The outdoorweb.cz e-shop offers a wide range of Fjällräven products, from backpacks and clothing to accessories. With this brand, you get gear that combines top performance with respect for nature. Browse the collection and find your reliable companion for your next adventure!